I can't speak highly enough of the BeTheOne programme. It's a win-win for everyone. The young people get to practice their interview skills in a safe environment, getting insightful feedback, while brands get exposure to brilliant talent with fresh ideas. We've hired some incredible talent from the programme who continue to thrive at giffgaff.
— David Killick
Head of Communication, giffgaff
News
BT Group x BeTheOne: a day inside marketing
Aspiring young marketers spent a day with the BT Group marketing team. Career advice, mock interviews and a real look at marketing inside a business that size.
Our community at MAD//FEST London
Three days of talks, panels and networking, plus mentoring on confidence and self-belief. Getting early talent into the rooms where the industry's biggest conversations happen.
LEGO® Group x BeTheOne: a day inside marketing
Aspiring young marketers spent a day with the LEGO® Group marketing team. Career advice, mock interviews and a real look at how the work gets done.
Our alumni went to SXSW London
Our alumni were at SXSW London. In the sessions, making connections, spending a few days together.
The Marketing Academy Foundation announces new board and brand refresh
The start of an ambitious new chapter.
Taking the stage at Brands&Culture
Our experiences of culture as a Gen Z aspiring marketer.
OLIVER x BeTheOne: a day inside the agency
A brilliant cohort of aspiring young marketers came ready to learn.
Our community at Youth Marketing Strategy London 2026
Getting early talent into spaces where they can learn, connect and grow.